NikkieTutorials Followers and statistics on 6 networks

Nikkie de Jager, better known online as NikkieTutorials, is a Dutch beauty creator and one of the best-known names in online makeup. She built her audience with makeup tutorials, first impressions of new products, swatches and get-ready-with-me videos, mixing technical advice with a relaxed, chatty personality. Her channel is best known for the playful message that makeup is about having fun and expressing yourself.

Beyond tutorials, she shares lifestyle content and daily vlogs, giving viewers a look at her routines and projects. She is the founder of the cosmetics brand Nimya and also hosts a podcast called Lightless Lounge. She posts in English as well as Dutch, which has helped her reach viewers well beyond the Netherlands, and her main focus remains makeup and beauty.

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