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Zoella Followers and statistics on 4 networks

Public figure · Makeup · United Kingdom ✎ Fix

Born: March 28, 1990 (36 years old)Official website: zoella.co.uk

#1YouTubeYouTube · Beauty · United Kingdom#7XX · Beauty · United Kingdom#4,494All networks · People · World#174All networks · People · United Kingdom

total followers 13.5M

About Zoella✎ fix

Zoe Sugg, who goes by Zoella online, is a British content creator and blogger best known for her beauty, fashion and lifestyle videos. She rose to prominence as one of the early voices of the British vlogging scene, sharing makeup tutorials, hair advice, fashion hauls and everyday vlogs with a friendly, approachable tone.

Her channel and blog cover favourites from well-known high street and beauty brands, alongside recommendations for home, style and self-care. She has also built a wider media brand under the Zoella name, which publishes content to watch, read, learn and shop, with a focus on wellbeing, openness about topics often considered taboo, and a lighter, more positive take on everyday life.

Based in the United Kingdom, she publishes in English and reaches an audience across video, photo and short-text platforms.

Written automatically from public posts.

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Accounts✎ fix

AccountFollowersShare18 days30 daysOpen the account
Zoella · YouTube@zoella280390 · 1.08b total views 10.4M 77 % ↗
Zoella · Facebook@zoella 1.99M 15 % ↗
Zoella · Instagram@zoella · 2,911 posts 966K 7.1 % ↗
Zoella · X@zoella · 6,322 posts 168K 1.2 % ↗

Total followers over 18 days

−1,750 since Oct 27, 2026

Oct 27Nov 2Nov 4Nov 6Nov 8Nov 10Nov 12

All rankings✎ fix

Rank in every ranking where they appear, network by network.

RankingYouTubeYouTubeFacebookFacebookInstagramInstagramXXAll networks
World#2,602#14,828#41,321#34,137#4,494
United Kingdom#91#520#1,316#2,119#174
Beauty · World#9#448#1,257#154#69
Beauty · United Kingdom#1#12#29#7#4
Makeup · World#7#146#562#93#39
Makeup · United Kingdom#1–#21–#3

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