Most Followed Makeup Media on X Worldwide

9 makeup media ranked by followers on X worldwide. Allure leads with 2.7M followers. November 2026 ranking, updated weekly.

9 accounts rankedData from November 14, 2026

Rank	Name	Followers	18 days
1 =	Allure @allure_magazine · Media	2.7M
2 =	MMimi Beauty @mimibeauty__ · Media	485K
3 =	VVOCE（ヴォーチェ）公式 @ivoce · Media	470K
4 =	ママキア編集部 @maquia_magazine · Media	391K
5 =	LLIPS(リップス)-コスメ・メイク動画 @lipsjp · Media	371K
6 new	OOnStyle @onstyle_twt · Media	155K
7 new	【【FORTUNE（ふぉーちゅん）】新作コスメのリアルレビューを配信💋✍ @fortune_press · Media	143K
8 new	Gothic Beauty Mag @gothicbeautymag · Media	28.3K
9 new	Glow Up @glowupbbc · Media	11.1K

How the score is calculated