Las 500 marcas más seguidas en redes sociales del mundo

308.250 marcas del mundo, clasificadas por seguidores sumados en Instagram, TikTok, YouTube… Instagram lidera con 827M seguidores, por delante de Real Madrid C.F. (496M) y FC Barcelona (446M). Ranking de noviembre de 2026, actualizado cada semana.

308.250 perfiles clasificadosAudiencia total: 113mil MActualizado el 13 de noviembre de 2026

Puesto	Nombre	seguidores en total	19 días	Por red
1 =	Instagram Marca	827M		686M68,1M38,2M27,4M6,23M1,08M 686M68,1M38,2M+368,1M38,2M27,4M6,23M1,08M+5+4+3+2+168,1M38,2M27,4M6,23M1,08M+5+4+3+2+1
2 =	Real Madrid C.F. Marca	496M		183M136M79,6M49,6M21,6M20,7M4,78M473K 183M136M79,6M+579,6M49,6M21,6M20,7M4,78M473K+6+5+4+3+2+1183M136M79,6M49,6M21,6M20,7M4,78M473K+8+7+6+5+4+3+2+1
3 =	FC Barcelona Marca	446M		150M130M74,3M46,9M27,9M16,8M116K55,2K 150M130M74,3M+574,3M46,9M27,9M16,8M116K55,2K+6+5+4+3+2+1150M130M74,3M46,9M27,9M16,8M116K55,2K+8+7+6+5+4+3+2+1
4 =	Nike Marca	367M		291M39,5M15,2M9,49M9,38M2,28M 291M39,5M15,2M+339,5M15,2M9,49M9,38M2,28M+5+4+3+2+139,5M15,2M9,49M9,38M2,28M+5+4+3+2+1
5 =	UEFA Champions League Marca	348M		121M96,3M60,9M53,2M16,5M 121M96,3M60,9M+260,9M53,2M16,5M+3+2+1121M96,3M60,9M53,2M16,5M+5+4+3+2+1
6 =	YouTube Marca	260M		109M68,7M46,7M30,4M4,68M603K 109M68,7M46,7M+346,7M30,4M4,68M603K+4+3+2+168,7M46,7M30,4M4,68M603K+5+4+3+2+1
7 =	NBA Marca	258M		87,9M54,6M47,1M27,5M24,6M12,2M3,55M507K 87,9M54,6M47,1M+527,5M24,6M12,2M3,55M507K+5+4+3+2+187,9M54,6M47,1M27,5M24,6M12,2M3,55M507K+8+7+6+5+4+3+2+1
8 =	FIFA World Cup Marca	256M		84,1M79,5M67,1M13,2M12,2M 84,1M79,5M67,1M+213,2M12,2M+2+184,1M79,5M67,1M13,2M12,2M+5+4+3+2+1
9 =	Premier League Marca	248M		80,7M75,1M46,3M28M10,3M7,81M 80,7M75,1M46,3M+328M10,3M7,81M+3+2+180,7M75,1M46,3M28M10,3M7,81M+6+5+4+3+2+1
10 =	LaLiga Marca	229M		95,5M55,9M48,7M15,3M13,1M 95,5M55,9M48,7M+215,3M13,1M+2+155,9M48,7M15,3M13,1M+4+3+2+1
11 =	Cocomelon - Nursery Rhymes Marca	215M		203M8,63M2,54M790K 203M8,63M2,54M+18,63M2,54M790K+3+2+18,63M2,54M790K+3+2+1
12 =	Paris Saint-Germain Marca	211M		67,7M57M56,8M11M10,1M5,43M2,53M553K 67,7M57M56,8M+511M10,1M5,43M2,53M553K+5+4+3+2+167,7M57M56,8M11M10,1M5,43M2,53M553K+8+7+6+5+4+3+2+1
13 =	TikTok Marca	209M		96,8M83,7M24,8M2,69M1,07M 96,8M83,7M24,8M+224,8M2,69M1,07M+3+2+124,8M2,69M1,07M+3+2+1
14 =	UFC Marca	195M		81,5M50,9M23,2M19,6M12,7M7,2M305K70K 81,5M50,9M23,2M+523,2M19,6M12,7M7,2M305K70K+6+5+4+3+2+150,9M23,2M19,6M12,7M7,2M305K70K+7+6+5+4+3+2+1
15 =	Manchester City Marca	194M		60,9M57M38,3M17,9M10,7M9,67M 60,9M57M38,3M+317,9M10,7M9,67M+3+2+160,9M57M38,3M17,9M10,7M9,67M+6+5+4+3+2+1
16 =	Liverpool FC Marca	185M		60,6M48,4M30,3M24,2M12,7M7,85M1,15M 60,6M48,4M30,3M+430,3M24,2M12,7M7,85M1,15M+5+4+3+2+160,6M48,4M30,3M24,2M12,7M7,85M1,15M+7+6+5+4+3+2+1
17 =	Marvel Entertainment Marca	179M		65,3M40,1M24M19,7M17,5M10,9M1,39M119K 65,3M40,1M24M+524M19,7M17,5M10,9M1,39M119K+6+5+4+3+2+165,3M40,1M24M19,7M17,5M10,9M1,39M119K+8+7+6+5+4+3+2+1
18 =	Juventus Marca	173M		59M46,9M45,1M14,7M6,64M613K101K 59M46,9M45,1M+414,7M6,64M613K101K+4+3+2+159M46,9M45,1M14,7M6,64M613K101K+7+6+5+4+3+2+1
19 =	Manchester United Marca	172M		87,5M38,2M34,6M11,6M 87,5M38,2M34,6M+111,6M+138,2M34,6M11,6M+3+2+1
20 =	Facebook Marca	171M		155M7,88M3,09M2,29M2,09M661K 155M7,88M3,09M+37,88M3,09M2,29M2,09M661K+5+4+3+2+17,88M3,09M2,29M2,09M661K+5+4+3+2+1

Cómo se calcula la puntuación