EN
total followers 6.95M

About On✎ fix

On is a Swiss sportswear brand best known for its running shoes, which are designed around a cushioning system called CloudTec. Born in Switzerland and built on Swiss engineering, the company describes its mission as igniting the human spirit through movement. Its range has grown well beyond the road to cover tennis, hiking, training and more recently football and golf, with apparel and accessories sitting alongside the footwear.

Products are developed with input from elite athletes, who work with engineers in a dedicated lab to test and refine new shoe technology. Many of the models carry cloud-themed names, and the brand has also built a link with tennis through a partnership with a famous player. Beyond performance gear, its sneakers have found a place in everyday and streetwear styling, so the brand sits between sport and lifestyle.

On its social channels it shares product launches, athlete stories, running and outdoor content and a light, cloud-inspired tone, often tied to the idea of dreaming on.

Written automatically from public posts.

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Accounts✎ fix

AccountFollowersShare18 days30 daysOpen the account
On · Instagram@on · 3,208 posts 4.19M 60 % ↗
On · Facebook@On 1.29M 19 % ↗
On · TikTok@on · 10m likes 755K 11 % ↗
On · Threads@on 470K 6.8 % ↗
On · YouTube@on-running · 176m total views 127K 1.8 % ↗
On · X@on_running · 11,380 posts 103K 1.5 % ↗
On. · Pinterest@onrunning 16.8K 0.2 % ↗

Total followers over 18 days

+63.1K since Oct 28, 2026

6.95M6.89M
Oct 28Nov 2Nov 5Nov 8Nov 11Nov 14

All rankings✎ fix

Rank in every ranking where they appear, network by network.

RankingInstagramInstagramFacebookFacebookTikTokTikTokThreadsThreadsYouTubeYouTubeXXPinterestPinterestAll networks
World#6,714#23,001#52,616#2,943#169,896#47,916#15,329#1,725
Switzerland#14#83#81#9#412#124#16#20
Fashion · World#378#1,131#1,483#137#2,025#746#2,002#235
Fashion · Switzerland#5#18#5–#13#12–#8
Streetwear & sneakers · World#22#81#68#10#133#58#38#21

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