EN
total followers 85.9M

About BMW✎ fix

BMW is a German automaker known for building premium cars and motorcycles. The brand is widely associated with sporty driving dynamics and a performance-focused M line, and it also offers a growing range of electric vehicles alongside its traditional models.

On social networks, the brand shares news about its cars, design and technology, along with event coverage and short entertaining clips. Its YouTube channel publishes new videos every week, including presentations of recent electric models, seasonal posts and practical how-to guides for owners getting started with their vehicles. Community participation is encouraged through a dedicated hashtag that gives followers a chance to be featured. The content is mostly in English, with a clear international audience in mind, and the brand's own tagline centres on the idea of sheer driving pleasure.

Written automatically from public posts.

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Accounts✎ fix

AccountFollowersShare14 days30 daysOpen the account
BMW · Instagram@bmw · 14,129 posts 44.5M 52 % ↗
BMW · Facebook@BMW 21.3M 25 % ↗
bmw · TikTok@bmw · 54.7m likes 8.55M 10.0 % ↗
BMW · Threads@bmw 6.78M 7.9 % ↗
BMW · X@bmw · 48,216 posts 2.69M 3.1 % ↗
BMW · YouTube@bmw · 468m total views 2.06M 2.4 % ↗

Total followers over 14 days

+143K since Nov 1, 2026

85.9M85.7M
Nov 1Nov 3Nov 5Nov 7Nov 9Nov 11Nov 13

All rankings✎ fix

Rank in every ranking where they appear, network by network.

RankingInstagramInstagramFacebookFacebookTikTokTikTokThreadsThreadsXXYouTubeYouTubeAll networks
World#187#753#2,505#67#2,659#20,318#50
Germany#3#9#17#2#20#236#2
Automotive · World#1#16#7#2#7#152#1
Automotive · Germany#1#2#1–#2#3#1
Car reviews · World#1#8#3#2#5#82#1
Car reviews · Germany#1#2#1––#2#1

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